Curelator Inc. Design guidelines

As Design Lead is important to know how to evangelize the whole company, and the importance that design guidelines have. In Curelator the design team created a website with these guidelines which have numerous benefits for the whole company. Here are a few key reasons of why we did it: 1. Ensures consistency: having a set of design guidelines ensures consistency in all company communications. It creates a uniform look and feel across all channels, which helps to build brand recognition and awareness. 2. Saves time and money: design guidelines can save time and money by eliminating the need for recreating design assets from scratch every time a new piece of content is created. Instead, all team members can access and use pre-approved design elements, which streamlines the content creation process. 3. Improves brand perception: a consistent and cohesive brand identity can help improve brand perception in the eyes of all company and stakeholders. It communicates a sense of professionalism and attention to detail, which can inspire trust and confidence. 4. Facilitates collaboration: providing access to design guidelines for all company members and collaborators can facilitate collaboration and foster a sense of shared responsibility for the brand. When everyone is on the same page, it is easier to work together towards a common goal. In summary, evangelizing the importance of design guidelines and providing a website for easy access can help create a consistent brand identity, save time and money, improve brand perception, and facilitate collaboration. •   •   • To make sure everybody is aware of it, on a weekly basis, everybody is receiving an email with a tip and the link to access the design guidelines website. Below, a few examples to illustrate the content of the Curelator / N1-Headache design guidelines.